Sunday, May 8, 2011

Apple>Google

Apple has passed up internet search engine giant google as most valued brand. Google siting on its 4 year reign as the most valuable company has just been passed by Apple.  A study by  Millward Brown BrandZ evaluated the strength of brands within companies and the computer companys inovation of the iphone and ipad bumped it slightly above google.  This does nto mean they are the most profitable, nor have the most revenue, this simply meant that the brand name Apple is worth the most.   How much is Apples brand worth?   A whopping 157 million bucks.  how do they evaluate these numbers??  I have no idea.  Here are some other runners up.





Here is the link to the article: Apple > Google

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